As a storage facility owner, you know the importance of appearing in search engine results. With so many potential customers searching for storage solutions online, it’s important to make sure your business is listed and visible on Google. That’s why optimizing your Self-Storage Business Google Business Page (GBP) is an essential part of running an efficient, successful operation. In this post, we will provide seven tips that will help you take full advantage of all your GBP has to offer and maximize its impact on your business. With these tips, you can ensure more customers are able to find the right solution for their needs at your self-storage facility!

Create a Google My Business account for your self-storage business and fill out the information with detail, accuracy and consistency

As a self-storage business owner, it’s important to establish an online presence to attract potential customers. One way to do this is by creating a Google My Business account. Not only does it allow you to be found on Google Maps, but it also provides valuable information to potential customers such as your business hours, phone number, and reviews. It’s crucial to fill out all information with detail, accuracy, and consistency to ensure that you’re providing the most up-to-date information to potential customers. This will not only increase your chances of being found, but also help build trust with customers who are researching your business online. So take the time to create and optimize your Google My Business account and start attracting more customers to your self-storage business.

Add engaging photos of your facility to attract potential customers

As potential customers consider where to spend their time and money, they often search for businesses online to get a better sense of what they offer. One of the best ways to make a good impression is by showcasing high-quality photos of your facility. By providing engaging visuals, you allow visitors to picture themselves enjoying all that your business has to offer. From an inviting front entrance to a cozy seating area, photos can highlight the unique aspects of your space and help customers feel more confident in their decision to choose you. By taking the time to capture appealing images of your facility, you can increase interest and draw in new customers who are excited to see your space in person.

Take advantage of customer reviews by adding them to your page and responding promptly

In today’s digital age, customers have more power than ever before. With just a few clicks, they can spread the word about a business’s products or services to a massive audience. This is where customer reviews come in. By showcasing customer feedback on your website, you can build trust and credibility with potential customers. But it doesn’t stop there – responding to these reviews in a prompt and professional manner can also strengthen your brand’s reputation. So don’t overlook the power of customer reviews – take advantage of them to improve your online presence and connect with your audience.

Utilize keywords on your page to increase visibility in search results

In today’s digital age, having a strong online presence is essential for businesses looking to stand out from the competition. One key way to improve your visibility in search results is to utilize targeted keywords on your website’s pages. By incorporating frequently searched terms and phrases related to your industry or niche, you can improve your chances of appearing at the top of a search results page when someone inputs those keywords into a search engine. However, it’s important to strike a balance between incorporating keywords and maintaining readability and relevance on your website. With a well-crafted keyword strategy in place, you can attract more organic traffic to your site and increase your chances of converting those visitors into loyal customers.

Keep your hours of operation up to date so customers know when they can access their storage units

As a business owner, keeping your hours of operation up to date is vital for ensuring that your customers have a seamless experience when accessing their storage units. By clearly communicating your business hours, you not only provide convenience for your customers but also establish trust and credibility. Whether it’s updating your website or displaying a sign in front of your facility, taking the time to keep your hours of operation accurate and current can go a long way in improving customer satisfaction and loyalty. So make sure to prioritize this important aspect of your business operations and keep your customers in the know.

Use posts to promote special offers or discounts you may be offering

As a business owner, one of the most effective ways you can get the word out about your special offers or discounts is through social media. By using posts, you can easily advertise your deals to your followers, increasing your chances of driving more traffic to your website or physical location. Whether you have a new product you want to promote or you’re offering a limited-time discount on a popular item, crafting well-written posts that are easy to read and engaging can help you reach a wider audience. Make sure to include eye-catching visuals and clear calls to action that encourage your followers to take advantage of your offer while they can. With a little bit of effort, you can turn social media into a powerful tool for promoting your business’s special offers and discounts.


By following our tips, you’ve taken a giant step toward enhancing your self-storage business’s Google Business page. Creating and optimizing your page on GMB will help ensure that potential customers can find the important information they need to make an informed decision when considering your facility. Whether it’s engaging photos, positive customer reviews, accurate operational hours, key-words or the use of posts to promote special offers and discounts, optimizing your GMB page will increase potential customer exposure and lead to greater success and growth for your self-storage business. Your expanded Google My Business presence is one more powerful tool in reaching out and connecting with valuable customers – so make sure you keep it in tip top shape! And if you’re looking for ways to streamline the process of collecting customer reviews about your business online, our review generation software can help you get there faster.